For Anyone Looking to Buy Their Next (or First) Horse

Use This Proven Decision System To Avoid The $20,000+ Mistakes That Destroy Adult Amateur Dreams...Whether It's Your 1st or 5th Horse

The Same Framework That Saved Me From Three Disastrous Purchases And Led Me To My USDF Silver Medal Horse And My Grand Prix Horse

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There are two types of horse buyers who will see this page: those who keep making the same expensive mistakes and hoping the next horse will be "the one," and those who realize NOW is the moment to finally buy smart.

I bet you already know which type ends up with the horse of their dreams...

Here's the brutal truth nobody in the horse world wants to admit:

Right now, someone with HALF your riding experience just bought a horse that's PERFECT for them.

And it's not because they got lucky.

Not because they have unlimited money to throw at the problem.

Not because they know some secret trainer you don't.

Meanwhile, you're probably:

Watching other riders at your barn with horses that FIT them while you're still stuck with a horse that's too much, too little, or just... wrong

Sitting on the painful memory of a horse you KNEW wasn't right but bought anyway because you fell in love at first sight and ignored every red flag

Seeing riders with LESS experience than you posting pictures with their perfect partners... and quietly asking yourself: "Why them and not me?"

Drowning in conflicting advice from trainers, friends, Facebook groups, and that lady at the barn who's "been riding for 30 years"

Paralyzed by the fear that you'll waste another $15,000, $25,000, or $50,000 on a horse that ends up hurting you, scaring you, or sitting in a field because you can't ride it

And the worst part?

Every single day that goes by, good horses are being sold to buyers who know how to evaluate them...

...while you're still trying to figure out what questions to even ask.

While you watch from the sidelines at shows.

While you tell yourself "next time will be different."

But that struggle ends RIGHT NOW.

JOIN NOW FOR $119

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The Good News: Great Horses Are Out There, But 90% of Buyers Are Evaluating Them WRONG

Look, the good news is there are THOUSANDS of wonderful horses for sale right now, horses that could be your perfect partner for the next decade.

Here's why most buyers still fail:

Emotion hijacks every decision, causing you to fall in love at the trial ride and ignore the red flags your gut was screaming about

Most buyers focus on the WRONG things, obsessing over movement and "potential" while ignoring temperament, soundness trajectory, and actual fit

Those who understand how to evaluate properly find horses that match their skills, goals, and lifestyle, and they pay LESS because they negotiate from knowledge, not desperation

This creates a massive advantage for informed buyers who know what to look for and what to walk away from

But here's where most horse shoppers completely blow it...

They show up to a trial ride with no system, no checklist, no objective criteria...

And 45 minutes later they're writing a deposit check for a horse they've ridden ONCE.

Then they wonder why it all falls apart three months later.

Here's what nobody's talking about:

The horse isn't the problem. Good horses are everywhere.

The real problem is Decision Blindness.

See, most buyers are walking into a highly emotional, high-stakes purchase with ZERO framework for making a smart choice.

Then they're shocked when their "dream horse" turns into a $30,000 pasture ornament.

The average horse buyer:

Doesn't know what questions reveal the REAL story

Can't decode seller language that masks problems

Has no system for evaluating temperament objectively

Underestimates true ownership costs by 40-60%

Ignores their gut when emotion takes over

But if you don't have a SYSTEM for evaluation...

You're going to make the same mistakes everyone else makes.

And you'll keep blaming "bad luck" instead of bad process.

It's like going to a car dealership with no research, no budget, and letting the salesman pick your car.

This is why you can spend 6 months horse shopping, try 15 horses, and STILL end up with the wrong one.

"Will I Ever Find the Right Horse?"

That question keeps you up at night, doesn't it?

You already bought the horse that was "too green" in 2019.

You already bought the horse with the "minor lameness issue" in 2021.

You already bought the horse that was "just sensitive" in 2023.

And now you're STILL looking, STILL hoping, STILL getting burned...

You see the posts everywhere:

"Finally found my forever horse!"

"One year with my perfect partner"

"We just qualified for regionals together"

And you think:

"Of course they did... because they got lucky. I never get lucky."

The frustration is crushing.

The wasted money is real.

The fear of getting hurt AGAIN makes you want to give up before you even start.

But here's the truth that changes EVERYTHING:

You're NOT unlucky. You just don't have a SYSTEM. why

Here's why:

Research shows even expert handlers only agree on horse temperament 8% of the time when evaluating independently — your "gut feeling" isn't as reliable as you think

The average first-year cost of horse ownership is 2-3x what buyers budget for, which is why so many horses get sold within 18 months

Most buyers visit a horse ONCE before purchasing, when research shows behavioral consistency requires MINIMUM two visits on different days

Sellers use specific language patterns to mask problems, and unless you know how to decode them, you're buying blind

This means:

The solution isn't finding a "better horse" — it's becoming a BETTER BUYER.

But if you keep using the same approach... you'll keep getting the same results.

Your Experience Is the Foundation...

This System Is the Framework

You already know how to ride.

You already know what you want (mostly).

You already have the passion.

But passion doesn't protect you from a bad purchase.

"Experience shows you how to ride. A system shows you how to BUY."

Here's what actually works:

I spent 15+ years learning these lessons the hard way.

I bought PJ, a 3-year-old Hanoverian, when I was 16 and had NO business buying a baby horse.

I almost bought Mars, a 15-year-old jumper, until a vet check revealed what the seller "forgot" to mention.

I walked away from Spy, a 5-year-old I'd already fallen in love with, because the X-rays told a story the seller's words didn't.

I reverse-engineered:

Every mistake that cost me money, time, and tears

Every red flag I ignored (and paid for later)

Every question that revealed the truth

Every pattern that separates good purchases from disasters

I built a system that:

Forces objectivity when emotion wants to take over

Decodes seller language so you know what's REALLY being said

Reveals the TRUE cost before you sign anything

Gives you a scoring framework that works across ANY horse

The result?

Self-training a young horse to Prix St. Georges. Earning my USDF Silver Medal. Finally understanding what it means to buy RIGHT.

And it was all built from:

Years of painful lessons

Conversations with trainers, vets, and professionals

Research on equine behavior and evaluation

Real-world testing on real purchases

Just the system. And the framework.

INCLUDED WITH YOUR ORDER

THE COMPLETE TOOLKIT: "BEFORE YOU BUY ANOTHER HORSE"

The full 40+ page Adult Amateur Decision Toolkit covering everything from seller psychology to vet check interpretation to the emotional traps that destroy good decisions.

INSTANT ACCESS | VALUE: $249

TRIAL RIDE EVALUATION SYSTEM

A science-based, multi-visit evaluation protocol with objective scoring across 9 categories. Includes ground handling, under-saddle assessment, novel object testing, and the specific behavioral markers that predict real-world ownership experience.

INSTANT ACCESS | VALUE: $149

TRUE COST CALCULATOR

An interactive spreadsheet that reveals your REAL first-year cost — not the fantasy budget you're telling yourself. Includes acquisition costs, monthly recurring, first-90-day surprises, competition costs, and probability-weighted unexpected expenses. Watch your "budget" double in real-time.

INSTANT ACCESS | VALUE: $49

RED FLAG RECOGNITION TOOLKIT

A field guide to seller language, behavioral warnings, and situation red flags with severity scoring. Know exactly what "easy once he knows you," "needs a confident rider," and "priced to sell" REALLY mean. Includes printable quick-reference checklist for trial rides.

INSTANT ACCESS | VALUE: $49

AND MUCH MORE

YOU'RE SAVING $1,144+ TODAY

AND POTENTIALLY $5,000-$20,000 FROM MISSED RED FLAGS

Join The Complete Horse Buying Toolkit For Only $119

Bonuses Will Be Delivered Instantly.

Get Full Access Right Away.

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Introducing...

The Complete Horse Buying Toolkit

This isn't another "how to buy a horse" article from a magazine.

This isn't a "10 questions to ask" checklist you'll forget about.

This isn't some fluffy advice about "trusting your heart."

This is a complete decision system that:

Forces honest self-assessment BEFORE you start shopping (so you know what you actually need, not what you fantasize about)

Decodes seller language so you understand what's REALLY being said

Provides objective scoring frameworks that work on ANY horse

Reveals the TRUE cost of ownership before you write the check

Gives you specific criteria for walking away, even when your heart says stay

Structures multiple evaluation visits so you see the REAL horse, not the show-day version

All designed to be used in the REAL WORLD — at barns, during trial rides, in conversations with sellers.

The difference between buying horses the way everyone does and using this system is like the difference between:

Hoping you get lucky

Engineering a successful outcome

Good horses are everywhere.

But without objective criteria, structured evaluation, and the discipline to walk away...

...you're gambling with $20,000+ and your physical safety.

These tools contain:

The specific questions that reveal what sellers are hiding

Translation guides for the 20+ phrases that mask problems

Scoring frameworks based on equine behavior research

Financial calculators that show real costs, not fantasy budgets

Decision filters that protect you from yourself

Not theory. Not fluff.

Proven frameworks from someone who learned every lesson the hard way so you don't have to.

This means you can evaluate horses in ANY discipline:

Dressage: "Is this horse's temperament sustainable for daily training at my level?"

Hunter/Jumper: "What does 'scopey' actually mean and is this horse safe for an amateur?"

Eventing: "Can I trust this horse's brain when things get real?"

Trail Riding: "Will this horse actually be quiet on the trail or just in the arena?"

First Horse: "What do I need to look for when I don't know what I don't know?"

Upgrading: "How do I avoid over-horsing myself just to get to the next level?"

You name the discipline... this system works.

You just need the framework to evaluate objectively and the discipline to see it.

JOIN NOW FOR $119

STEP 1Contact Details

STEP #2Billing Info

YOU'RE SAVING $1,144+ TODAY

Join The Complete Horse Buying Toolkit For Only $119

Bonuses Will Be Delivered Instantly. Get Full Access Right Away.

🔒 100% Secure 256-Bit Security Encryption

How The System Works

(So Simple It Feels Like Cheating)

Total time: A few hours of preparation that saves YEARS of regret.

No guessing.

No hoping.

No "I'll figure it out later."

Just clarity, confidence, and a decision you won't regret.

🔒 100% Secure 256-Bit Security Encryption

Real Horse Buyers... Real Results...

These aren't just stories — these are real people who stopped buying on emotion and started buying with a system:

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Picture Your Life 6 Months From Now...

You pull into your barn's driveway, and something feels different.

That knot in your stomach? Gone.

That dread about what mood your horse will be in? Replaced by excitement.

This isn't a dream.

This is what happens when you have a horse that actually FITS you — your skill level, your goals, your life.

While you're grooming, you're not worried about getting bitten or kicked.

While you're riding, you're not bracing for an explosion.

While you're loading for a show, you're not questioning if this was all a huge mistake.

Imagine:

Pulling up to a new venue and feeling CONFIDENT because your horse is steady, not spooky

Finally working on YOUR riding instead of constantly managing your horse's behavior

Telling friends about "the horse that changed everything" instead of making excuses

Knowing that the money you spent was an INVESTMENT, not a donation to the lesson program that bought your horse from you

Looking back and realizing: "I finally got it right."

In just a few weeks from now, you could be evaluating horses with total clarity.

By spring, you could be riding your new partner.

And a year from now?

You could be one of those riders posting about "finally finding the one."

(Not because you got lucky. Because you got SMART.)

This isn't just about buying a horse.

It's about finally breaking the cycle of expensive mistakes and joining the riders who buy with their HEADS and their hearts.

The only question is:

Will you be one of the smart ones who takes action today...

Or will you be writing another deposit check on a horse you've ridden once, hoping THIS time will be different?

INCLUDED WITH YOUR ORDER

THE COMPLETE TOOLKIT: "BEFORE YOU BUY ANOTHER HORSE"

The full 40+ page Adult Amateur Decision Toolkit covering everything from seller psychology to vet check interpretation to the emotional traps that destroy good decisions.

INSTANT ACCESS | VALUE: $249

TRIAL RIDE EVALUATION SYSTEM

INSTANT ACCESS | VALUE: $149

TRUE COST CALCULATOR

INSTANT ACCESS | VALUE: $49

RED FLAG RECOGNITION TOOLKIT

INSTANT ACCESS | VALUE: $49

AND MUCH MORE

YOU'RE SAVING $1,144+ TODAY

AND POTENTIALLY $5,000-$20,000 FROM MISSED RED FLAGS

Join The Complete Horse Buying Toolkit For Only $119

Bonuses Will Be Delivered Instantly.

Get Full Access Right Away.

100% secure 256-bit encrypted checkout

Here's EVERYTHING You Get When

You Join Today

The Complete Horse Buying Toolkit

The Complete Toolkit: "Before You Buy Another Horse"

$249 Value

40+ pages covering seller psychology, red flag recognition, honest self-assessment, true cost realities, and the emotional traps that destroy good decisions. Written in a direct, no-BS style that respects your intelligence.

The Red Flag Recognition Toolkit

$49 Value

Field guide with 30+ seller phrases decoded, behavioral red flags with severity scoring (1-5), situation warnings, scoring worksheet, and printable quick-reference checklist for trial rides.

Monthly Cash Flow Projection

$49 Value

Interactive spreadsheet with multiple variables to calculate your initial costs of horse ownership, along with ongoing costs for a 12-month period. Budget effectively and intelligently for horse ownership with this worksheet.

BONUS: Actionable Decision Workbook

$49 Value

Fill-in-the-blank workbook with Buyer Self-Assessment, horse comparison worksheets, red flag tallies, and Final Decision Filter.

The Trial Ride Evaluation System

$149 Value

Science-based, multi-visit evaluation protocol with objective scoring across 9 categories totaling 190 points. Includes ground handling, under-saddle observation, novel object testing, herd behavior, trailering, and the behavioral markers that predict real-world experience.

The True Cost Calculator

$49 Value

Interactive Excel spreadsheet with 6 expense sections, 119 formulas, and three sheets (Calculator, Monthly Cash Flow, Horse Comparison). See your REAL first-year cost before you sign anything.

Regret Minimization System

$49 Value

Framework to look inwards to help determine if you will regret the decision to get a particular horse or not. Quickly understand which decision you will regret less with this logic-based framework.

BONUS: Weighted Decision Matrix

$49 Value

Spreadsheet tool for comparing multiple horses with YOUR weighted criteria. Takes the emotion out of comparison.

Total Real-World Value: $1,263

Normal Price: $416

TODAY'S SPECIAL PRICE:

Just $119

You Save: $1,144 (That's 91% OFF)

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DISCLAIMER: This toolkit contains educational information about evaluating horses for purchase. While these frameworks and tools have been effective for the creator and others, results will vary based on individual circumstances, experience level, and market conditions. Horse purchasing involves inherent risks that no educational product can eliminate. Always work with qualified professionals including trainers and veterinarians. The strategies and information in this toolkit are meant to assist your decision-making, not replace professional advice.

EARNINGS/RESULTS DISCLAIMER: This is an educational product, not a guarantee of finding the "perfect horse." Your results depend on your application of the materials, the horses available in your market, your budget, your skill level, and many other factors beyond anyone's control. The testimonials shown represent individual experiences and are not typical or guaranteed results.